Chinese spirits brands. is a baijiu distillery headquartered in Sichuan, China.

Chinese spirits brands. Maotai, or Moutai (simplified Chinese: 茅台; traditional Chinese: 茅臺; pinyin: máotái), is a style of baijiu made in the Chinese town of Maotai in Guizhou province. We would like to show you a description here but the site won’t allow us. Moutai is a spirit that is mentioned a great deal on this site, and indeed whenever Chinese liquor is discussed. With projected annual growth and expanding opportunities for imported brands, the China spirits market offers a wealth of potential for industry players aiming to capture new market segments in this evolving landscape. Buy your favourite baijiu online from top brands like Guojiao, Red Star, Fenjiu etc. All About Liquor Brands in China. Diageo plc is a British multinational alcoholic beverage company headquartered in London, England. Wuliangye is one of the most popular baijiu brands both in China and around the world and as of 2023 is the Jun 26, 2019 · Brandy brands in the Chinese spirits market utilize digital activities to advertise themselves and boost Brandy spirits sales in China. Discover Chinese Baijiu—learn its history, types, famous brands, how to drink it, and where to experience China’s national spirit. For the first time, the fiery Chinese drink now accounts for a greater share of brand value than any other spirit type. Crafting Premium Spirits Packaging with Excellence in Chinese Manufacturing Specializing in high-end, custom glass bottles and closures for the spirits industry, blending craftsmanship with innovative design, tailored to your brand’s needs. Jun 15, 2025 · Baijiu is a traditional Chinese spirit, typically distilled from fermented grains like sorghum, with a high alcohol content (40-60% ABV) and a distinct, pungent flavor. ThaiBev brands include green-tea beverage Oishi and Est, a cola. In the just-released Spirits 50 list from Brand Finance, five Chinese producers — Moutai, Wuliangye, Yanghe, Luzhou Laojiao and Gujing Gong Jiu — dominated, coming in at the top of the list Are you curious about the top alcohol suppliers in China? Let’s dive into the world of Chinese spirits, where brands like Maotai, Wuliangye, and Gujing Gongjiu dominate the market. Order online for curbside pickup, in-store pickup, delivery, or shipping in select states. Top 10 brands, cocktails, mixers, baijiu for sale. This list includes a wide array of Chinese beverages, from traditional spirits and teas to modern cocktails and non-alcoholic refreshments, making it a What's the best, the worst and the most popular alcoholic beverage in China? Discover national, regional and local alcoholic beverage varieties. Based on its aroma, the drink is mainly classified into four Nov 12, 2018 · Despite its relative obscurity in the United States, the Chinese spirit, baijiu, is one of the most-consumed liquors in the world. Jul 24, 2024 · A new Brand Finance report reveals that Moutai’s brand value sits at USD50. Discover the Ultimate Lists of China. 2. Baijiu For Sale Online: Buy baijiu from UK & USA stockists. That’s a real shame, since China’s national drink is known for its fragrant and complex aromas Feb 27, 2023 · Brands of strong aroma baijiu include the National Cellar 1573 brand and Ming River, both from parent company Luzhou Laojiao; Wuliangye; and Shui Jing Fang that is owned in part by Diageo. 9B liters. Like a thunderstorm, it announces its arrival at some distance. Chinese languages, principal language group of eastern Asia, belonging to the Sino-Tibetan language family. Because of this, those living in these areas are fond of Baijiu. Based on its aroma, the drink is mainly classified into four The Chinese spirit, Moutai, can be considered the most famous Chinese baijiu, and is also the representative of the sauce-aroma type. In 2023, the country’s spirit market recorded a revenue of over 161 billion U. Baijiu, a traditional Chinese spirit, continues to rule the Chinese spirits industry with a market share of 98%. It is a China time-honored brand with rich history and cultural heritage. Maotai 茅台. These could differ depending on the scent. It combines traditional Chinese culture with modern methods. Fermentation takes several months, or even years, depending on the type. Sep 18, 2017 · EQUITY RESEARCH | September 18, 2017 From duck snacks to nuts to fresh milk tea, China’s increasingly wealthy consumers are splurging on innovative food trends, with both start-ups and large established players racing to offer up new products that feed this demand. Here’s a look at the best and most popular baijiu brands and other key players in China’s vast alcohol industry. The brand equity and excellent premium positioning suggest that the target campaigns highlight legacy, excellence, exclusivity that might be part of their marketing strategy. Moutai on eBay Costco UK and USA. Chinese white spirit, which is actually transparent, or baijiu, dominates the market in China. Keep reading to see the best Baijiu to try! Click this link. Sep 17, 2025 · Baijiu is a national Chinese drink that is distilled from fermented grains, usually sorghum, wheat, rice, sticky rice, and corn. Order Chinese near you. 7 percent pre Moutai is the national liquor of China and is the world’s largest beverage company by market value. The fermentation base is made of sorghum that is ground, soaked, cooked, and cooled before being mixed with a barley and pea based qū. Despite there being 6,000 distilleries in China making 8 billion litres of baijiu in a year, very little of that liquid gets exported. Here's what to know about Ming River, a baijiu brand leading the way. Alcoholic drinks in 2024: The big picture In 2024, alcoholic drinks in China witnessed a slight decline in volume and value terms. There are baijiu distilleries in every part of China. Drink Baijiu is a platform dedicated to the study of baijiu, a drinks category that encompasses all traditional Chinese grain spirits. Topics include Chinese food, World Heritage sites, China's Spring Festival, Kungfu, and Beijing opera. With Du Chinese you can find thousands of articles and short stories that match your level and improve your Chinese. Wanna try? Koya XO Brandy 15 Years Old is a premium Chinese brandy produced by Changyu, China's oldest wine and brandy producer, established in 1892. The baijiu is produced from rice, sorghum Aug 4, 2025 · China’s alcohol market is one of the largest and most complex in the world, combining centuries-old cultural drinking traditions with a modern thirst for premium, imported, and lifestyle-driven spirits. Aug 18, 2020 · Chinese spirits dominated the top three in this year’s Brand Finance Spirits ranking, while global brands such as Jack Daniel’s and Bacardi also grabbed a spot on the list. Aug 7, 2024 · Wuliangye's flagship product Wuliangye, headquartered in Yibin, Sichuan, is a leading Chinese baijiu distillery. China also is the largest spirits market globally, with a total sales value of approximately 1,152 billion CNY (US$160 billion*). Among the standout entries were five remarkable Baijiu brands, each offering unique characteristics that captivated the judges. 4 billion, it is the second-most populous country after India, representing 17. , 2013). British Chamber of Commerce Thailand currently has more than 560 member companies. Aug 11, 2021 · The top 10 most valuable spirits brands in the world and their respective brand values for the past year. Total volume sales declined in both the off-trade and on-trade, primarily due to the continued decrease in sales of Chinese spirits. Apart from local favourites, ThaiBev also owns some world-renowned Scotch whisky distilleries. The baijiu brands below were chosen based on their brand awareness and overall popularity and are not listed in any particular order. With plenty of tastes there is a liquor for everyone. Prices, Directions, Reviews, Ratings, and more Sep 12, 2024 · What is Baijiu? Think of baijiu as the Chinese answer to white rum or mezcal. Three years ago, China’s once all-powerful liquor maker Kweichow Moutai looked to be on the ropes. Dec 16, 2024 · Spirits Revenue of the spirits industry worldwide 2018-2030 Consumer Goods & FMCG Spirits market revenue worldwide 2023, by country Spirits Leading spirits brands worldwide 2024, based on brand value Baijiu Brands: Review the best baijiu brands in the world. These companies benefit from established brand recognition, strong distribution networks, and decades of experience. This brandy is crafted from 100% Ugni Blanc grapes and aged for 15 years in oak barrels, resulting in a complex and elegant flavor profile. Discover the most popular brands of the alcohol spirit known as baijiu. Its Chinese vodka brand LING-LIE is unique in blending the introversion of Chinese culture with the masculinity of white spirits, seeking a worthy sustainable packaging solution to showcase the product Mar 18, 2024 · Potential marketing behaviour Chinese spirits brand Kweichow Moutai is well known throughout the world based to its innovative marketing strategy. The Chinese characters are provided along with the English translation and pinyin to ease with pronunciation. Learn essential words, phrases, and pronunciation for everyday conversations. Mar 21, 2013 · BEIJING - Funglian Group, a subsidiary of Legend Holdings, has appointed Leo Burnett to handle the Ban Cheng Shao (板城烧锅酒) and Wen Wang Gong (文王贡酒) spirits brands in China. What Wine and Spirit Distributors Want in China: If you’re considering the distributorship of alcohol Dec 9, 2024 · Discover China’s most popular drink – baijiu! This spirit has a rich history of tradition & togetherness, making it the perfect option for your next gathering. In the Global Spirits Brand Strength Rating List and the Global Spirits Brand Sustainability Perceived Value list, Moutai ranks first. , & avail best deals, member offers & 2 hours delivery*. Wine, beer and spirits for off-premise retail decision makers. Jul 15, 2014 · The volatiles from several brands of Chinese spirits were studied by ambient glow discharge ionisation mass spectrometry and principal component analysis (PCA) and it was demonstrated that this method was able to differentiate different kinds of Chinese spirits without a pretreatment process (Zhen et al. Within these definitions, however, there are a number of smaller sub-categories. Our China culture guide contains information divided into Traditions, Heritage, Arts, Festivals, Language, and Symbols. The complex relationship between spoken and written Chinese is an example of diglossia: as spoken, Chinese varieties have evolved at different rates, while the written language used throughout China changed comparatively little, crystallizing into a prestige form known as Classical or Literary Chinese. 'white (clear) liquor'), or shaojiu (simplified Chinese: 烧酒; traditional Chinese: 燒酒; pinyin: shāojiǔ; lit. Chinese exists in a number of varieties that are popularly called dialects but that are usually classified as separate languages by scholars. Made across China, it is a diverse range of beverages. From its unique production process to the rich history behind it, we’ll explore everything you need to know about Moutai in this comprehensive blog post. Later on, the wine Shuijingfang, which is under the Quanxing group, established its position as the “number one workshop in white spirits. It specialises in making baijiu with a whopping 7. , but it's actually the best-selling liquor in the world. President Xi Jinping’s anti-corruption campaign had dealt a vicious blow to the country’s most famous spirit brand—for years a staple on every government banquet table—and the company’s profits and share price had taken a Mar 29, 2021 · There is also a niche segment of Chinese herb spirit segments, with brands like Sua Dum, Chiang Chun and Choo Sip Niw. From the iconic Maotai to the distinctive Xifengjiu, each brand offers a unique journey into the world of this cherished Chinese spirit. It’s the biggest brand of baijiu in its native country, and Kweichow Moutai Co. COFCO Wines & Spirits covers the production, trade and marketing of domestic wine, liquor, rice wine and imported wine, beer and spirits. While brandy remains the leading imported spirit, accounting for 68 per cent of the total Feb 3, 2025 · Guide for foreign businesses to export and sell luxury Wines, Spirits & Beers in China. g. Sep 16, 2014 · Build a foundation in Mandarin Chinese with this beginner-friendly course from Peking University. Jul 8, 2024 · The top 20 most valuable alcohol brands in the world saw their value rise by 5% in 2024, with eight spirits making the list. Depending on raw materials, manufacturing process or starters, baijiu varieties can greatly differ in the final taste profile, but high-quality baijiu should always have a complex, full-bodied flavor. Aug 1, 2022 · A Chinese heavyweight takes top spot in this list of the most valuable spirits brands in the world, as some huge names miss out. Below is a list of the top 10 most popular… Oct 3, 2023 · In September 2023, Chinese baijiu brand Kweichou Moutai, one of the world’s largest spirits companies, launched collaborations with Chinese coffee chain Luckin and international chocolate brand 6Wresearch actively monitors the China Spirits Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Sounds a little like whiskey, doesn’t it? Jul 29, 2023 · Overall, these five baijiu brands exemplify the rich diversity and cultural significance of Chinese baijiu. The company aims to maintain its position as the second most valuable spirits brand globally while expanding internationally. In the hospitality sector, luxury hotels and fine-dining establishments are increasingly offering premium Chinese spirits as part of their exclusive drink menus, often paired with traditional Chinese cuisine. “Shede” interprets the The application of high-end Chinese spirits spans across various industries, including hospitality, retail, and gifting. Whether you’re selling whisky, liqueurs, or craft spirits, success in China depends on local execution, strong branding, digital integration, and smart partnerships. Jul 27, 2022 · With its huge population and the popularity of the spirit baijiu, Chinese brands claim six of the top 10 spots of the most valuable spirits. This includes a detailed market research of 209 research companies, enriched with industry statistics, industry insights, and a thorough industry analysis Jul 3, 2025 · My key strategies to successfully sell spirits in China's booming alcohol market in 2024. Jun 12, 2025 · Cultural evolution compels high-end Chinese spirits brands to navigate a complex landscape. Sep 3, 2025 · RIO, being the leading brand, offers a tipsy but not drunk experience and numerous flavor options. China’s Luzhou Laojiao ranks third Wuliangye and Moutai also top the ranking for brand strength globally in the sector Jim Beam records double-digit brand value growth. Baijiu best brands and approx prices you should be paying from online stockists. Which aroma of baijiu produced by a distillery largely depends on the ingredients used. A valuable resource for all those Doing Business in Thailand. 4% of the world population. This signals a ripe business opportunity for foreign brands selling wine, vodka, & other spirits. China 1972: President Richard Nixon and Chinese Premier Zhou Enlai toast each other with Baijiu. You can choose from thousands of available brands and even compare prices from nearby liquor stores. Martell, a famous Brandy brand, makes its advertisement by cooperating with e-commerce platforms and social media to build up its high-end image, such as participate in Tmall’s “Super Brand Day” and shoot Hong Kong Wine and Dine Festival 2024 featured lots of new and distinctive wine offerings. Yanghe Yanghe is a liquor brand made by it’s Distillery in Suqian, China. (Chinese liquor) What are the most popular baijiu brands? Below are ten of the best baijiu brands in the world. Jul 11, 2023 · Alcoholic Beverage Categories Spirits is the most popular alcohol segment in the China market. Baijiu, however, does not specifically relate to any one brand. The used grain goes through the Chinese liquor, Baijiu, has caught your attention? It accounts for almost a third of global spirits sales and is the most consumed liquor by volume. Century-old distillery takes the mission of Carrying forward culture of Lingnan liquor and brewing forever. China, a nation where baijiu has long reigned supreme — commanding an astounding 97 per cent of the domestic spirits market — is starting to reveal an intriguing new frontier in the global whisky landscape. 'burning liquor'), is a colorless Chinese liquor typically coming in between 35% and 60% alcohol by volume (ABV). Sep 24, 2021 · In Asia, it's all about the cognacs, whiskys and bourbons (although in China, it's also about the baijiu). Do you know that there are many famous Chinese local sports brands, such as Lining and Anta? And some brands are also very popular in many foreign countries. Jul 23, 2025 · BEIJING, 23 July 2025 – Chinese alcoholic drink brands continue their domination on the global stage, with a collective value of USD123. In China, it is a symbol of hospitality and social bonding. Mar 6, 2024 · Global drinks giants seeking to tap into younger Chinese drinkers' growing appetite for whiskies and cognacs face a challenge as they take on the producers of China's dominant liquor baijiu. As a share of global brand value in spirits, Chinese labels now command 68. E-Commerce or finding Distributors? Types of baijiu - baijiu can be divided into 13 categories according to the smell: Luzhou-flavor type, light-flavor type, Xiaoqu light-flavor type, etc. SS), based in China's Sichuan province, sells two baijiu brands in China and to Chinese consumers globally. Definition: The Spirits market includes alcoholic What is baijiu? Baijiu is a drinks category that encompasses all traditional Chinese grain spirits. With a population exceeding 1. Ready for an intoxicating journey into Nov 1, 2023 · Are you a brand with dreams of conquering China’s lucrative market for alcohol and beverages? Picture this: a country with a rich tapestry of drinking traditions, a rapidly growing middle class with evolving tastes, and a thirst for quality imports. Your #1 Chinese language learning tool. It operates from 132 sites around the world and operates in nearly 180 countries. 4 percent — its highest ever share, up from 60. While most view it as a single product, the broad range of grain-based liquors within the category can seem unrecognizable from one another, the result of centuries of differing traditions and geographical influence. Jan 6, 2023 · In a recent ranking of the global top spirit brands, China’s Moutai retains the title as the most valuable label. Another Chinese baijiu house, Wuliangye, was valued at $28. The Sirivadhanabhakdi family 's stake in Thai Beverage is around 30%. Charoen is chairman and his son Thapana serves as president and CEO. Baijiu Basics Baijiu is a white spirit distilled from fermented sorghum, rice or other grains. Jan 16, 2025 · Below you’ll find a listing of the best kinds of Chinese liquor, Chinese beer and Chinese wines as well as the most popular brands you should try. What can luxury learn? Jun 28, 2019 · We round up the top 10 most valuable spirits brands according to the recently published Brand Finance Spirits 50 2019 report, with Chinese brands now claiming the top four spots. The Chinese market and spirits industry has a firm grip on the top five spirit spots, according to data from Brand Finance. We looked at which brands climbed the ranks in 2022. The Golden Prince is one of the more popular of the Moutai Prince series, with a prominent sauce flavour, a heavy mouthfeel and a slightly bitter finish, typical of the Moutai style. Other spirits is the largest Initially, a Shenzhen based company; EEDC has enjoyed continual growth by extending its range of foreign brands and offering its services to the major cities and regions in China. A unique detail is that it’s served during formal occasions and business meetings. 4 billion, according to the Alcoholic Drinks 2025 report by Brand Finance, the world’s leading brand valuation consultancy. China’s spirits market is being driven by the rise of a younger, more affluent middle class that is increasingly willing to experiment with premium and international spirits. We curate and develop unique spirits brands with exceptional quality, sustainable strategies, and decades of expertise. Chinese distilleries are starting to invest in marketing the Experience the rich tradition and refined craftsmanship of Qing Hua Lang Jiu, a remarkable 20-year-aged Chinese liquor that elegantly captures the essence of cultural heritage. [1][2] Each type of baijiu uses its own type of qū for fermentation to create a distinct and characteristic flavor Sep 17, 2025 · Baijiu is a national Chinese drink that is distilled from fermented grains, usually sorghum, wheat, rice, sticky rice, and corn. When it comes to Asian alcohol, there is a wide variety of unique and delicious options to choose from. Produced in the town of Maotai, southwest China’s Guizhou province, The brand Maotai is one of the best-known Chinese liquor (or baijiu) brands. is a baijiu distillery headquartered in Sichuan, China. Everything you need to learn Chinese: 1000+ video lessons, expert teacher, native conversations, pinyin chart, and tons of interactive activities. Mar 11, 2022 · 11/03/2022 Chinese consumers drive over 30% of the global international status spirits market value When international travel resumes, brand strategies targeting the Chinese consumer will be increasingly vital The Covid-19 pandemic has reinforced the importance of the Chinese consumer to owners of international* high-end spirits brands – with purchasing shifting to the domestic market as Jun 26, 2024 · Shede Spirits (600702. Baijiu (A Chinese spirit) Baijiu is an ancient Chinese spirit. The Ming River brand was established to champion universal appreciation of baijiu through culture, community and cocktails. Here’s what that means for brands. To date, EEDC has developed a wide range of foreign wine and spirits in key Chinese markets as seen by its current brand portfolio. 9 billion in 2021. Strong and May 14, 2024 · China’s national spirit, baijiu – a strong pungent white liquor made from sorghum that is toasted at banquets, weddings and business meetings – makes up around 96% of the spirits market in China. Sep 17, 2025 · What to drink in China? Top 65 Chinese Spirits and Liqueurs. 12 comprehensive market analysis studies and industry reports on the Spirits sector, offering an industry overview with historical data since 2019 and forecasts up to 2030. Although baijiu remains China’s dominant spirit, brands must consider consumer perceptions and maintain brand equity and as a result, market share. Esteemed Chinese baijiu label Kweichow Moutai has just been ranked as the world’s most valuable spirits brand again, valued at $43 billion by Brand Finance. Sitting at 181 on Fortune 500 China, the distillery is the largest non-technology company in China and the most valuable spirits brand worldwide [5] having surpassed the British multi-national spirits conglomerate Diageo in 2017. BBC Spirits brings you a selection of the best Chinese distilleries and whiskies. Feb 20, 2025 · Interested in learning about the top 7 types of Chinese liquor? This guide covers the most popular Chinese alcoholic beverages, from mijiu and huangjiu to baijiu and kumis. 6 billion · Mexico’s Don Julio tequila is world’s strongest spirits brand, with AAA rating View the full list of the world’s 50 most valuable spirits brands here Leaders of the Chinese baijiu market: Moutai, Wuliangye, and Yanghe are the world’s Mar 17, 2025 · Discover China beer brands, prices, and drinking tips! From Tsingtao to craft brews, explore China’s beer scene and essential Chinese vocabulary. To have encountered it once — its unique bouquet, intensity of flavor, and ensuing complications — is to know it forever. May 16, 2020 · Kweichow Moutai brand guide how to buy stock, alcohol percentage market cap 500ml price. Whisky absorbs just 1%, with brandy being the dominant imported spirit and vodkas, gins and rums comprising the rest. Whiskey, especially Scotch and bourbon, is gaining popularity among urban professionals, while baijiu, a traditional Chinese spirit, continues to dominate the market. The distillery's eponymous and proprietary spirit, Wuliyangye, is a strong baijiu made with a mix of five cereal grains: sorghum, rice, glutinous rice, wheat, and corn. The alcohol company is now worth over double the market c Apr 8, 2020 · Baijiu has been called many things: China’s national drink, a social lubricant, white lightning. In this report, we profile the 10 local F&B brands that have risen to the top of the pack and connect the dots between them by The High Flying ‘LANG’ Spirit, ranked as one of the most valuable brands, is the most premium and recognizable brand in China. SPIRITS OF CHINA DMG’s Spirits of China division is a prominent and authoritative importer and distributor of baijiu spirits around Australia and New Zealand. Choose from the largest selection of Chinese restaurants and have your meal delivered to your door. French company Pernod Ricard was the first international spirits company to release a Chinese whisky, made at its own distillery in China’s western Sichuan province. Laizhou Distillery regards the concept of ‘Born with Nature and along with Nature’ as their sustainability commitment and takes carbon neutrality as its long-term goal. Yanghe baijiu is known for its mellow and unique flavor. China, [h] officially the People's Republic of China (PRC), [i] is a country in East Asia. Nov 19, 2018 · · Chinese spirits brands take top three rankings, outpacing Johnnie Walker · Baijiu brand Wuliangye is fastest growing, up 161% to US$14. This was evident in the off trade where consumers undertook more rational purchasing decisions when buying This website has the list of wine distributors of China, for someone looking to source wines, beers and spirits from suppliers. May 31, 2018 · China’s spirits market may be dominated by baijiu, but there is a “significant opportunity” for international brands to steal share as the country’s middle class population grows. Once dominated by baijiu, China’s spirits market is shifting as younger consumers embrace premium foreign brands. Aug 30, 2023 · A guide to moutai, the baijiu, or Chinese spirits, served at Chinese state banquets - and why Kweichow Moutai is the ultimate brand most popular liquor In the report released by Brand Finance, a British brand evaluation agency, Moutai has topped the Global Spirits Brand Value List for eight consecutive times. Oct 14, 2024 · Trivia time: What's the most consumed spirit worldwide? If you guessed vodka, rum, or gin, give it another shot—it’s baijiu, China’s favorite liquor. Early forms of baijiu became widely distilled in China since as early as the 13 th century. ” Sep 3, 2024 · Spirits brands stand to become successful in China, as opportunities abound to attract a generation of drinkers lured in by cocktail culture. Chinese liquor, which is one of the six world-famous varieties of spirits (the other five being brandy, whisky, rum, vodka, and gin), has a more complicated production method and can be made from various staples - broomcorn, corn, rice, and wheat. is a subsidiary of COFCO group that specializes in alcoholic drinks business. . View the full Brand Finance Alcoholic Drinks 2023 report here Jul 1, 2025 · Top 16 largest Chinese Companies in the Beverages—Wineries & Distilleries industry by Market Cap This is the list of the largest public listed companies in the Beverages—Wineries & Distilleries industry from China by market capitalization with links to their reference stock. Explore our wide selection of Wine, spirits, beer and accessories. Ming River is an award-winning baijiu crafted at China's oldest distillery, Luzhou Laojiao, established in 1573. Nov 15, 2019 · Three Chinese baijiu brands – Moutai, Wuliangye and Yanghe, claimed the top 3 spots in the 2018 World’s Top 50 Spirits Ranking. Baijiu (Chinese: 白酒; pinyin: báijiǔ; lit. Nov 21, 2023 · TAKEAWAYS 1. 1 billion Moutai and Wuliangye retain the titles of the world’s top two most valuable spirits brands. [1][3] It is a major distributor of Scotch whisky and other spirits, with distilleries producing 40% of all Scotch whisky with over 24 brands. This exquisite spirit, housed in a beautifully designed 500ml bottle, Dec 7, 2021 · From gin to hard seltzers, herbal liqueurs, DIY cocktails and more—explore Hong Kong's booming homegrown spirit & liquor brands. 1. 7 billion in a distant second place. It embraces two liquor grands of “Tuopai” series and “Shede” series. In 2016, baijiu accounted for 23% of the … The best Chinese baijiu brands. Aug 9, 2024 · China’s alcohol market recorded a consumption rate of 50. ” Baijiu Aroma Types Baijiu is not a brand name, but instead a catchall term for a wide variety of Chinese spirits. Wuliangye Chinese "five grain liquid" Wuliangye Yibin Co. It is also the world’s most popular drink — each year, roughly 10 billion liters of it is produced and Shop Liquor from China. China’s Moutai topped the list of spirits brands with a value of $42. dollars, more than May 12, 2025 · High-End Chinese Spirits Concentration & Characteristics The high-end Chinese spirits market is concentrated amongst a few major players, with China-Moutai, Wuliangye, and LUZHOULAOJIAO commanding significant market share. Jul 13, 2022 · Tools and resources to help students of Mandarin learn how to read and write Chinese characters. It is a direct lineage brand of Guizhou Moutai Wine and is the closest in quality and taste to Moutai Wine of all the saucy spirits. The entire alcoholic drinks market has been impacted by the weaker Chinese economy, leading to a lower propensity to spend on spirits. Apr 17, 2024 · Welcome to the ultimate guide on Moutai – China’s most esteemed baijiu! If you’re curious about this iconic spirit that has captured the hearts of connoisseurs worldwide, you’re in for a treat. Foreign brands still face a lot of challenges expanding into China’s spirits market due to regulations and high import tariffs. China: Revenue, at home (e. Unlike popular spirits 6. Jul 19, 2023 · Did you know Baijiu, a traditional Chinese spirit, is the most consumed liquor in the world? You Are Watching: Popular Chinese Liquor Updated 09/2025 Our comprehensive guide on popular Chinese liquors will not only introduce their flavors and unique distillation processes but also provide expert advice on pairing them with food for maximum enjoyment. It’s better to learn the target language in context but we provide a function to study each word separately too. Jägermeister and Martini are the second and Aug 1, 2022 · Brand Finance has released its annual report of the world’s most valuable spirits. Feb 9, 2024 · In addition to their delicious cuisine, China has a diverse list of spirits for the world to try. Thai Beverage is listed on the Sep 8, 2015 · Despite having a huge consumer base, the company that makes the unique Chinese spirits brand Shuijingfang was feeling the aftershocks of the government's anti-corruption drive, which hit the May 27, 2015 · Chinese alcoholic beverages seem to precede the earliest stages of Chinese civilization. The main raw material of Moutai is sorghum, and its official standard is colorless or slightly yellow, clear and transparent, with no suspended or Aug 9, 2024 · Often referred to as the world's most consumed or popular spirit, baijiu is more than just a beverage. Jan 15, 2021 · 改了！中国白酒英文名“Chinese Baijiu”，网友：四六级翻译会写了 Chinese distilled spirit finally granted ‘Chinese Baijiu’ as its official English terminology 中国日报双语新闻 2021-01-15 10:27 Feb 5, 2024 · Throughout China, the white spirits of Sichuan Province are the most famous, with six renowned brands, Wuliangye, Jiannanchun, Quanxingdaqu, Luzhoulaojiao, Tuopaiqujiu, and Langjiu. But brands are targeting younger drinkers, as well as overseas territories where there is a lot of Feb 24, 2023 · This list will help you understand the Chinese liquor industry. It is the seventh consecutive time Moutai has topped the list of the world’s 50 most valuable spirits brands since 2016, as it continues to lead the industry and dominate the Chinese market with its iconic drinks. Its name translates as "white wine" but it is, in fact, a high-alcohol spirit. So sit back, pour yourself a glass (if Sep 29, 2022 · Baijiu, a throat-burning beverage and cooking ingredient, isn’t widely recognized in the U. Explore the most popular varieties and their unique flavors here! Jan 17, 2025 · These spirit brands are celebrating the Year of the Snake with specialty bottlings of Cognac, single malt Scotch, Tequila, and more. Mar 8, 2018 · It’s a comeback story worthy of a Hollywood blockbuster. It’s made of sorghum, rice, or wheat. But the process of distilling baijiu looks radically different from that of “European spirits. 2 spirit brand in the world by value Prized by international dignitaries Blended from up to 200 spirits before bottling Mar 1, 2010 · Diageo is moving to acquire a controlling stake in the holding company that owns Shui Jing Fang, one of China's oldest spirits brands, as part of a drive to sell more local liquors in emerging Aug 14, 2025 · What to eat in East China? Top 12 Eastern Chinese Spirits and Liqueurs Last update: Thu Aug 14 2025 Best Eastern Chinese Spirits and Liqueurs 01 Jul 21, 2021 · Arguably the biggest selling spirit in the world is Chinese baijiu (pronounced “bye-joe”) and it’s beginning to knock on our cultural front door. Buy Chinese Liquor online on GotoLiquorStore. S. Aug 6, 2024 · It’s the world’s most heavily consumed spirit and has a history that dates back over 5,000 years – yet many Western drinkers haven’t even heard of baijiu. 41bn in 2025. The Spirit Brands Winning in China Hennessy has had a long history in China but has become a hallmark of premium spirits in the market through its localisation efforts. Shede Spirits become the third listed company in liquor industry in 1996 and become the third liquor company won the “China quality award” in 2009. Discover the rich heritage of traditional Chinese alcoholic drinks. In this article, we will explore the top 10 most popular Asian liquors, spirits, and beers, and give you a brief ove Dec 7, 2021 · From gin to hard seltzers, herbal liqueurs, DIY cocktails and more—explore Hong Kong's booming homegrown spirit & liquor brands. International spirit companies are starting to invest in local production facilities in China. This exquisite spirit, housed in a beautifully designed 500ml bottle, Mar 6, 2024 · Global drinks giants seeking to tap into younger Chinese drinkers' growing appetite for whiskies and cognacs face a challenge as they take on the producers of China's dominant liquor baijiu. Order wine, spirits, and more online from 120 West 58th Street Wine and Liquor Inc, New York, NY Jul 31, 2019 · In tandem with the austerity measures, younger drinkers in China started to embrace international wine and spirits brands, says Sandhaus, giving distillers additional incentive to reach new consumers. Mar 25, 2025 · Baijiu is an age-old Chinese spirit gaining popularity in modern bars across the world. “Qujiu series of Chinese famous Tuopai” being the memory of a generation with an accumulative sales of more than 5 billion bottles. 3 days ago · Koya XO Brandy 15 Years Old is a premium Chinese brandy produced by Changyu, China's oldest wine and brandy producer, established in 1892. This mixture is fermented for a month in an earthen jar and distilled, producing once used grain and some amount of spirit. COFCO Wines & Spirits Co. Mar 19, 2025 · Vodka is taking off in China. 6 billion brand value! The distillery has at least 1300 years of history in making the Chinese spirit. Mar 4, 2019 · Baijiu is the world’s most consumed liquor by volume — by far. The 2025 San Francisco World Spirits Competition showcased an exceptional array of Baijiu expressions, reflecting the rich heritage and diverse flavor profiles of this traditional Chinese spirit. Here’s a full view of Jan 24, 2025 · China’s position as the leading country in the global spirit market seems unchallengeable. Discover emerging stars, including Chinese wines and spirits from Ningxia, Yunnan, and Shandong. Fast Facts The leading luxury brand in China No. Uncover the secrets of Chinese baijiu, what food goes well with it? A potent liquor with unique brewing techniques and Dec 4, 2023 · Explore the world of Maotai, the celebrated Chinese spirit known for its unique production, rich history, and luxurious flavor profile. Langjiu has also become a chosen brand for the state banquet for years and the official sponsor for a great number Jul 28, 2023 · Following COVID-19, China’s baijiu brands have experienced increased competition as production rates have reduced significantly. Explore a great range of baijiu (Chinese liquor) including Australian baijiu, Chinese baijiu & more @lowest prices in Australia from Dan Murphy's. Types of Chinese Liquor Mar 21, 2025 · Explore the rich variety of Chinese liquor, from strong baijiu to smooth fruit wines, their history, brewing techniques, and unique flavors. Aug 27, 2024 · A number of headwinds have caused a downturn in baijiu sales in the spirit’s homeland, China. A consulting agency, Brand Finance, recently released a study analyzing and ranking the most valuable spirits brands on the Shop for the best most popular chinese alcoholic beverage maotai baijiu at the lowest prices at Total Wine & More. Jun 26, 2025 · Moutai was the leading spirits brand worldwide with a total brand value amounting to about ** billion U. Oct 28, 2024 · The world's best-selling spirit is Baijiu. Tasting notes describe it as having an extraordinarily complex and deep bouquet, with noble spices, roasted macadamia Aug 23, 2022 · Baijiu brands are conquering the world, with Chinese labels now accounting for almost 70 percent of global brand value in spirits. Jan 26, 2024 · As of 2023, brandy is the most produced spirit in China after national spirits, followed by (in order) whisky, vodka, rum and gin. The list, released by business valuation consultancy firm Brand Finance, ordered Apr 9, 2019 · Baijiu, China's national spirit, is funky, inexpensive, and made for shooting. ThaiBev was founded on 29 October 2003 with the consolidation of 58 beer and spirits businesses, among them Chang beer, second in the beer market after Singha. Shop the best Chinese liquor brands such as Kweichow Moutai, Moutai, Wu Liang Ye, and more today! Order online, pick up in-store, or enjoy local delivery. Rate Chinese liquor brands online. May 14, 2024 · Homegrown: The era of the Chinese distillery Now that an established audience is emerging, the race is on to create a whisky in China for a Chinese audience. Rather, "baijiu" refers to a wide variety of transparent spirits in China. It holds a place among the world's three major distilled spirits, alongside Scotch whisky and French brandy. Dec 5, 2024 · Our annual examination of the world’s spirits categories asks what could happen over the coming year, starting with a deep dive into vodka. Jan 15, 2025 · Baijiu (sometimes called Shaojiu) is a clear distilled liquor regarded as the national drink of the People's Republic of China. , Ltd. 7 billion in 2020 to US$135. The downturn in sales can be primarily attributed to the weaker Chinese economy and lower consumer confidence, leading to more cautious spending behaviour. 9 billion. Our authentic brands, based on craftsmanship, purity of style and centuries-old traditions, represent the very best of the Chinese baijiu experience in the antipodes. Xinghuacun's primary output is "Fenjiu", a historic style of qingxiang (清香; light aroma) baijiu. Success hinges on respecting heritage while innovating consumption occasions, product formats, and messaging to align with modern values of individuality, connoisseurship, health awareness, and diverse social dynamics. A traditional baijiu made from locally harvested sorghum grain, Ming River is notable for its complexity and robust body. Here I sum up the 10 most famous liquors in China as follows, check it and let me know if you have tasted any of them: 1. May 14, 2014 · 2017 was the year of baijiu brands. Mouatai 15 year price guide. It uses traditional Chinese techniques of fermentation, distillation, and aging, to produce a spirit with a nutty, grainy, and savory aroma Jun 28, 2018 · The traditional Chinese liquor baijiu is said to be the most consumed spirit in the world, but only a small amount is found outside the country’s borders. The following facts about Asia's favourite spirits/liquor brands are derived from the 2021 edition of Campaign Asia-Pacific 's exclusive Asia's Top 1000 Brands research, done in partnership with Nielsen IQ. , revenue generated in supermarkets and convenience stores) in the Spirits market amounts to US$140. From smooth and complex spirits to crisp and refreshing beers, there is something for every palate. There are four primary categories of baijiu: Strong Aroma, Sauce Aroma, Light Aroma and Rice Aroma. Feb 1, 2019 · Baijiu? Some Popular Brands - News on popular Chinese baijiu brands as well as baijiu for sale, best stockists etc. Maotai is made from sorghum, a wheat -based qū, and water from the Chishui River. Its more expensive brand, Shede, goes for up to $1,000 per bottle. Jul 15, 2025 · After Covid-19 lockdowns and new economic conditions, the relevance of spirits in China has changed. Keep reading to learn more. Baijiu (白酒), Chinese liquor: History, classification and … Product Details: Baijiu is a Feb 27, 2019 · In Brand Finance’s most recent Spirits 50 report, the world’s top 10 most valuable spirits brands included five Chinese white spirits. Find the best Chinese Liquors at Total Wine & More. With rising incomes and a growing taste for Western lifestyles, demand for high-quality vodka is surging. To me, strong aroma baijiu often tastes like a combination of bright tropical fruit, soft creamy cheeses, and earthy barnyard notes. Indulge in the taste of Guizhou Baijiu, one of the four famous Chinese banquet liquors. Jun 7, 2021 · Five of the top 10 most valuable spirits brands are Chinese — and they’re not banking on whiskey. Growth, however, is across the spirits sector with the total value of the world’s top 50 most valuable spirits brands having increased by five percent, up from US$129. It is a colourless spirit intense in its aroma, flavour and sometimes funkiness. COFCO Wines & Spirits Build "the best comprehensive alcoholic drinks company in China". Essential insights for brands. [4] Diageo is a publicly traded company listed on both the London Stock CHINESE JING JIU SERIES （1）Specification: 125ml, 258ml, 520ml, 700ml （2）Main ingredients: baijiu, water, yam, angelica, goji berry, astragalus root, cinnamon Spirits in China continued to witness slight decline in retail volume and value terms over 2024. nh7 7wyyexw dpnk2vn yghl 1lzg smmigsz bbvyrt 61 bzttpd tnlhq